Responding to increased demand for digital content from readers as the wealth sector prepares for a post-COVID world, InvestorDaily has launched its new ID Uncut podcast series.
“The COVID crisis and its subsequent economic impacts, including extreme market volatility, has led to huge demand for news and market intelligence in the financial services sector.” Sarah Kendell, editor – wealth, Momentum Media
Hosted by InvestorDaily journalists Sarah Simpkins and Lachlan Maddock, and Momentum Media wealth partnerships manager David Stratford, InvestorDaily Uncut takes a deep dive into the important issues making headlines in financial services each week.
Delivered to InvestorDaily readers’ inbox each Monday afternoon, and also available on podcast platforms including iTunes and Spotify, InvestorDaily Uncut unpacks major movements in the share market as well as the news stories that have sparked InvestorDaily’s audience’s interest over the past week.
Recent topics have included the outlook for the big four banks’ future in the wealth market, global investment giant Vanguard’s push into the Australian retail superannuation sector, and widespread redundancies at troubled wealth manager AMP.
InvestorDaily Uncut has already surpassed 1,000 monthly listens, reflecting the strong demand from financial services professionals and sophisticated investors for analysis and insights into the key headlines in financial markets.
“The COVID crisis and its subsequent economic impacts, including extreme market volatility, has led to huge demand for news and market intelligence in the financial services sector,” Momentum Media wealth editor Sarah Kendell said.
“We saw an over 50 per cent uplift in traffic on InvestorDaily at the peak of the crisis in March, and it’s remained about 20 per cent above last year’s figures in the months since.
“We wanted to respond to that by giving readers more options around the channels through which they can consume our content, as well as more in-depth discussion and analysis of the ‘story behind the story’ when it comes to our biggest and most important headlines.
“InvestorDaily Uncut delivers all of this in a convenient podcast format that investors and professionals can listen to at home, between meetings or commuting to the office.
“We expect listener numbers to continue to grow as more InvestorDaily readers discover and engage with the insights from our experienced news team.”